PR Tool Kit

Welcome to the PR Toolkit!

The following pitch materials have been developed for your use.

How to Pitch the Media Successfully
Recipe for Press – Pitch Kit
Pitch Format

The below toolkit materialsĀ provide valuable information and tips to help YOU become your own PR expert.

Public Relations 101
This booklet includes information on writing press releases, pitching stories, creating media lists and more.

Sample Press Releases

Here are several sample press releases in MS Word. Please feel free to use them as templates for your own press releases.
Press Release Letterhead
Fact Sheet
Expert Tips for Creating a Beautiful Landscape
Tips for Planting and Protecting Your Fall Landscape
Conference Press Release
Designer of the Year Press Release
Monrovia Award Press Release


2011 APLD Conference Workshop – PR Success

This presentation was part of a workshop hosted by Garden Media Group (GMG) at APLD’s conference.